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    <id>https://zero-pwa.net/ru/blog</id>
    <title>Zero PWA Blog</title>
    <updated>2026-08-01T00:00:00.000Z</updated>
    <generator>https://github.com/jpmonette/feed</generator>
    <link rel="alternate" href="https://zero-pwa.net/ru/blog"/>
    <subtitle>Zero PWA Blog</subtitle>
    <icon>https://zero-pwa.net/ru/img/favicon.svg</icon>
    <entry>
        <title type="html"><![CDATA[What's new: improved push notification targeting]]></title>
        <id>https://zero-pwa.net/ru/blog/whats-new-push-notifications</id>
        <link href="https://zero-pwa.net/ru/blog/whats-new-push-notifications"/>
        <updated>2026-08-01T00:00:00.000Z</updated>
        <summary type="html"><![CDATA[A changelog-style walkthrough of recent improvements to push notification targeting in Zero PWA.]]></summary>
        <content type="html"><![CDATA[<p>A quick look at what shipped recently for push notifications, and how to put
it to use in your own campaigns.</p>
<!-- -->
<h2 class="anchor anchorTargetStickyNavbar_Vzrq" id="what-changed">What changed<a href="https://zero-pwa.net/ru/blog/whats-new-push-notifications#what-changed" class="hash-link" aria-label="Прямая ссылка на What changed" title="Прямая ссылка на What changed" translate="no">​</a></h2>
<ul>
<li class="">Finer-grained audience targeting for push campaigns.</li>
<li class="">Clearer delivery reporting per FCM project.</li>
</ul>
<h2 class="anchor anchorTargetStickyNavbar_Vzrq" id="how-to-use-it">How to use it<a href="https://zero-pwa.net/ru/blog/whats-new-push-notifications#how-to-use-it" class="hash-link" aria-label="Прямая ссылка на How to use it" title="Прямая ссылка на How to use it" translate="no">​</a></h2>
<p>Open your PWA's push configuration from the dashboard, pick a target
audience, and send a test notification before scheduling a full campaign. See
<a class="" href="https://zero-pwa.net/ru/docs/authentication">For Developers</a> if you're triggering notifications
through the API instead of the dashboard.</p>]]></content>
        <author>
            <name>Zero PWA Team</name>
            <uri>https://zero-pwa.net</uri>
        </author>
        <category label="Announcements" term="Announcements"/>
        <category label="Guides" term="Guides"/>
    </entry>
    <entry>
        <title type="html"><![CDATA[Welcome to Zero PWA]]></title>
        <id>https://zero-pwa.net/ru/blog/welcome-to-zero-pwa</id>
        <link href="https://zero-pwa.net/ru/blog/welcome-to-zero-pwa"/>
        <updated>2026-01-15T00:00:00.000Z</updated>
        <summary type="html"><![CDATA[An introduction to the Zero PWA blog — product updates, changelog entries and usage scenarios for the platform.]]></summary>
        <content type="html"><![CDATA[<p>Welcome to the Zero PWA blog. This is where we'll publish:</p>
<ul>
<li class=""><strong>Product updates</strong> — new features as they ship.</li>
<li class=""><strong>Usage scenarios</strong> — walkthroughs of how teams use Zero PWA to build,
launch and track PWA ad campaigns end to end.</li>
<li class=""><strong>Changelog entries</strong> — smaller improvements and fixes worth knowing about.</li>
</ul>
<!-- -->
<p>If you're looking for how the platform works today, start with the
<a class="" href="https://zero-pwa.net/ru/docs/intro">Introduction</a> in the docs. If you're integrating with the API,
head to <a class="" href="https://zero-pwa.net/ru/docs/authentication">For Developers</a>.</p>]]></content>
        <author>
            <name>Zero PWA Team</name>
            <uri>https://zero-pwa.net</uri>
        </author>
        <category label="Announcements" term="Announcements"/>
    </entry>
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