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        <title>Zero PWA Blog</title>
        <link>https://zero-pwa.net/uk/blog</link>
        <description>Zero PWA Blog</description>
        <lastBuildDate>Sat, 01 Aug 2026 00:00:00 GMT</lastBuildDate>
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            <title><![CDATA[What's new: improved push notification targeting]]></title>
            <link>https://zero-pwa.net/uk/blog/whats-new-push-notifications</link>
            <guid>https://zero-pwa.net/uk/blog/whats-new-push-notifications</guid>
            <pubDate>Sat, 01 Aug 2026 00:00:00 GMT</pubDate>
            <description><![CDATA[A changelog-style walkthrough of recent improvements to push notification targeting in Zero PWA.]]></description>
            <content:encoded><![CDATA[<p>A quick look at what shipped recently for push notifications, and how to put
it to use in your own campaigns.</p>
<!-- -->
<h2 class="anchor anchorTargetStickyNavbar_Vzrq" id="what-changed">What changed<a href="https://zero-pwa.net/uk/blog/whats-new-push-notifications#what-changed" class="hash-link" aria-label="Пряме посилання на What changed" title="Пряме посилання на What changed" translate="no">​</a></h2>
<ul>
<li class="">Finer-grained audience targeting for push campaigns.</li>
<li class="">Clearer delivery reporting per FCM project.</li>
</ul>
<h2 class="anchor anchorTargetStickyNavbar_Vzrq" id="how-to-use-it">How to use it<a href="https://zero-pwa.net/uk/blog/whats-new-push-notifications#how-to-use-it" class="hash-link" aria-label="Пряме посилання на How to use it" title="Пряме посилання на How to use it" translate="no">​</a></h2>
<p>Open your PWA's push configuration from the dashboard, pick a target
audience, and send a test notification before scheduling a full campaign. See
<a class="" href="https://zero-pwa.net/uk/docs/authentication">For Developers</a> if you're triggering notifications
through the API instead of the dashboard.</p>]]></content:encoded>
            <category>Announcements</category>
            <category>Guides</category>
        </item>
        <item>
            <title><![CDATA[Welcome to Zero PWA]]></title>
            <link>https://zero-pwa.net/uk/blog/welcome-to-zero-pwa</link>
            <guid>https://zero-pwa.net/uk/blog/welcome-to-zero-pwa</guid>
            <pubDate>Thu, 15 Jan 2026 00:00:00 GMT</pubDate>
            <description><![CDATA[An introduction to the Zero PWA blog — product updates, changelog entries and usage scenarios for the platform.]]></description>
            <content:encoded><![CDATA[<p>Welcome to the Zero PWA blog. This is where we'll publish:</p>
<ul>
<li class=""><strong>Product updates</strong> — new features as they ship.</li>
<li class=""><strong>Usage scenarios</strong> — walkthroughs of how teams use Zero PWA to build,
launch and track PWA ad campaigns end to end.</li>
<li class=""><strong>Changelog entries</strong> — smaller improvements and fixes worth knowing about.</li>
</ul>
<!-- -->
<p>If you're looking for how the platform works today, start with the
<a class="" href="https://zero-pwa.net/uk/docs/intro">Introduction</a> in the docs. If you're integrating with the API,
head to <a class="" href="https://zero-pwa.net/uk/docs/authentication">For Developers</a>.</p>]]></content:encoded>
            <category>Announcements</category>
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